Put your customer data to work with PITCHcrm

Your tee sheet already holds valuable customer data, who’s booking, how often they play, and how they interact with your facility. It isn’t access to data you’re missing, it’s how you can make the most of it.

PITCHcrm is an email marketing and automation tool that integrates directly with Lightspeed Golf. Helping you use your live tee sheet data to send relevant, targeted emails without relying on manual lists or one-off campaigns.

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Recognise these challenges?

You want to do more with marketing but keep running into the same issues.

Your teams don’t have the time – or design skills – to build campaigns from scratch. Customer data lives inside the tee sheet, but it’s hard to use. Emails are sent manually or inconsistently, or to the wrong audience via outdated lists – and your return on investment? Unsubscribes and bounces. All these challenges make it increasingly difficult to measure what’s actually driving engagement or revenue. So marketing starts to slip down the priority list.

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Time to meet and maximise PITCHcrm

By connecting directly to Lightspeed Golf, PITCHcrm keeps customer data accurate and up to date automatically. You can then trigger emails based on real activity – such as bookings, check-ins, birthdays, new customers, purchases, or no-shows – practically on any segment based on behaviour, spend, or visit frequency.

Here’s the real clincher: campaigns are easy to build using a drag-and-drop email designer and builder, with built-in reporting that shows what’s working and what isn’t.

The result is marketing that’s targeted to the person receiving it and importantly, they actually do receive it. For your team, it’s a no-brainer in easy marketing management.

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In practice

“At Abu Dhabi Golf Resort, technology is at the forefront of our business, and we love having it at our fingertips, which is why Pitch-CRM is a no-brainer for us and serves as the foundation of not only our booking process, but also our marketing within the resort,” says Marcus Thiart, Digital Marketing Manager, Abu Dhabi Golf Resort. “Using Pitch-CRM for the past five years has greatly benefited us, simply because it integrates so well with Lightspeed – from custom booking confirmations to building a customer database we can market back to.”

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Ready to put your customer data to work?

If you’re new to PITCHcrm talk to us to find out how it could fit simply into your existing CRM. If you’re already using it, we’d be happy to walk you through a demo on how to maximise results.

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